As you go up the pricing ladder, considerations for a brand-new car change from just being a basic form of transportation to something more aspirational. In order to succeed, it’s no longer enough just to fulfill the basic or hygiene factors, rather it becomes imperative to connect to buyers at an emotional level as well. This is one of the main missions of the MG HS, and one that it manages to get mostly right.Read More »
Source: Car Guides PH
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